Procur is building the agricultural infrastructure layer for the Caribbean — a $4B+ food import market with no digital supply chain, no price transparency, and no cold chain.
The opportunity
The Caribbean imports over 60% of its food, spending more than $4 billion annually on food that could be grown locally. The supply chain is almost entirely undigitised.
Post-harvest losses run at 30–40%. Small farmers earn a fraction of end prices — not because of low productivity, but because the infrastructure to connect supply to demand simply does not exist.
$4B+
Annual food import spend across the Caribbean
60%+
Of food imported despite local growing capacity
30–40%
Post-harvest losses across the supply chain
13
Priority markets identified for rollout
Traction
Live
Marketplace operating in Grenada
Verified
Seller onboarding and profile system operational
Phase 2
Payments infrastructure in active development
13
Markets identified for expansion
6
Infrastructure layers planned and scoped
2026
Target year for data and logistics rollout
Competitive position
Every verified seller and buyer added to the network increases the value of the platform for all participants. Farmers gain more buyers. Buyers gain more reliable supply. The network compounds.
No major agri-tech player is focused on the Caribbean. The complexity of island geography, fragmented logistics, and multi-currency settlement creates a natural barrier to entry that Procur is designed to solve.
Seller verification, transparent pricing, and order history create a trust infrastructure that is deeply embedded. Trust built on the platform is not portable — it stays with Procur.
Food sovereignty is a policy priority across the Caribbean. Procur’s infrastructure aligns with government mandates, creating a path to institutional procurement contracts at scale.
Roadmap
We are raising to accelerate the payments layer and expand to three new markets by end of 2026. Request the deck or reach out directly.